Essential Household Appliances for Every Home: Making Life Easier and More Convenient
Essential Household Appliances for Every Home: Making Life Easier and More Convenient Essential Household Appliances for Every Home: Making Life Easier and More Convenient
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Joico Defy Damage Protective Shield

Joico Defy Damage Protective Shield

$ 28.00

$ 0.00

Unavailable
Joico Defy Damage Protective Shield

Joico Defy Damage Protective Shield

$ 28.00

$ 0.00

Size:
  • 338oz
Unavailable
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Product Details

This damage-defense hero shields hair from the ravages of daily thermal styling, UV exposure, and pollution. With bond-building protection against color fade, breakage, and dryness, you’ll have shinier, stronger, healthier hair.

Directions: Apply small amount to damp hair prior to blow-drying and style as usual.

Benefits

  • 80% less breakage*
  • 5X stronger hair*
  • You want to maintain over 90% of color vibrancy**
  • See results after the very first use
  • Leaves hair soft, shiny, and healthy
  • Instant, daily protection from damaging heat, UV and environmental exposure
  • Makes hair 4X more resistant to breakage during heat styling*
  • Protects against color fade
  • Leaves hair soft, shiny and looking healthy
  • *Against combing breakage on clean damaged hair
  • *Against combing breakage on damaged hair during heat styling; when using Defy Damage Protective Shampoo & Masque vs.a non conditioning shampoo
  • **After 10 shampoos; when using Defy Damage Protective Shampoo and Masque

Key Ingredients

  • Protective Lipid: The exact kind found in healthy hair - acts as the first line of defense to prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application.
  • Moringa Seed Oil: A plentiful source of hydration, shine, and softness, bathes hair in the richest antioxidants, Vitamins A and E, Zinc, and Silica - ingredients that are fundamental to creating healthy, strong, damage-resistant hair.
  • Arginine: Smart-bonding molecule with both positive and negative sites that strengthens hair bonds and encourages bond renewal.

Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking.

NEW SMARTRELEASE TECHNOLOGY

Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.

PROTECTIVE LIPID

The exact kind found in healthy hair—acts as the first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application.

MORINGA SEED OIL

A rich source of antioxidants, Vitamins A and E, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—helps to boost shine and softness.

ARGININE

A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal.

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